As the founder of leading Artiste Relation and christian entertainment website, Gospel Hypers, i often get a lot of Emerging gospel musicians or artiste ask me , Sista Ginna.. how do i get my music out there, What are some of the ways to promote my song as an independent artiste with no record label or manager? So today i would as a music promoter and digital marketer share a bit on how upcoming or aspiring musicians can self promote their contents or music independently.
Independent artists have more opportunities than ever before to launch their own career and self promote their music without the backing of big record labels or a big budget.
While we are seeing more and more unsigned artists breaking through the music industry, many promising upcoming artists out there simply don’t know where to start or how to maintain a successful promotional campaign for their brand or promote gospel music
Don’t fear the word “branding.” It’s simply a strategy that helps you tell an interrelated story. It includes your music, your look, and your story. There has to be some sort of visual continuity to help you stand out from others.
Whether you’re pursuing music full- or part-time, you’ve likely been asked by friends, family or strangers about how you intend to make it in the music business. Irritating, sure, yet it’s a reasonable inquiry. It’s a tough industry to break in and achievement takes considerably more than talent. Not like before, however, making it big or breaking through as a musician isn’t just about who you know. The good news is, with a touch of marketing, you can begin to separate yourself from the artiste who keep trusting for opportunities. Here are a few quick tips for building your music brand so you can stand out as an independent act.
- DEVELOP AN ENGAGING SOCIAL PRESENCE
- KNOW YOUR AUDIENCE & FOCUS ON YOUR NICHE
- DISTRIBUTE YOUR MUSIC AND GET PLAYLISTED
- GET PRESS & BLOG COVERAGE
- VISUAL REPRESENTATION/IDENTITY
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